Instagram is one of the most widely used social media platforms in the world. Since it is a picture-based platform, it is important to ensure that all of your photos look good and remain appealing to your viewers. And if you use it to market your business or brand, then you need to ensure that your page is always appealing to your target market. Instagram is a powerful too
with a massive reach, and so it is vital that every image on your profile represents just what it is intended to. This will not only help you to get a significant number of picture views, but it will as well help you to grow your followers and – ultimately – your brand.
Being able to produce large amounts of engaging content every day is no mean feat. You have to come up with something that is striking enough to snag the viewer’s eye instantly, while also ensuring that it looks aesthetically pleasing. By taking every photo opportunity as your chance to make a great first impression to your followers, you will soon realize the impact that a simple post can make on helping you gain traction. So here are 5 simple tips to help you look good and optimize your Instagram account:
- Take Great Pictures
The first step to always looking good on Instagram is to simply just take good photos. While this might seem obvious, studies have shown that a large number of people don’t realize the importance of taking noteworthy photos. Even if it is just a simple selfie, social media fashion influencers reiterate the essence of impeccable picture quality. Get a good angle and ensure that you focus on your subject to ensure that people actually stop and view your photo.
- Include Filters and Editing
As much as we appreciate the beauty of raw images, it is also important to ensure that you take full advantage of Instagram’s features. The social media platform has fantastic tools to help you enhance the quality of your pictures and make sure that you look great. However, this doesn’t mean that you should go wild with using these filters and other editing features, Your followers
should still be able to recognize you and feel that your content is real and authentic.
- Explore a Niche
Research and experience have shown that people with the most-viewed images on Instagram stick to a specific niche. So, what makes you different? Think about what you are good at and focus solely on that particular niche. This is the only way to ensure that the content you post stands out and appeals to the masses.
- Use Natural Light Sources
To take great Instagram photos, you will have to know and use the basic rules of photography rules. This ensures that every photo you take looks high quality and professionally done. Using natural lighting is one sure fire way of giving your picture the extra ‘oomph’ you are looking for.
Natural lighting is essential in creating the photo’s ambiance, depth, and moods. It can even inspire specific emotions in the audience. On the other hand, artificial lighting strips your picture of the quality and beauty that your audience is looking for. So take advantage of the sunrise and sunset with just the right exposure to optimize your photo experience.
- Choose a Theme
One of the biggest mistakes that people make is creating a bunch of content without a single, unifying theme. If you want an Instagram page that tells the cohesive story of you, then start by picking one theme to focus on in every photo. Also, avoid overcrowding your photos. With Instagram, less is always more.